Research & Insights

Explore industry research, market trends and expert insights on affiliate marketing, consumer behaviour and digital commerce.

  • PC displaying a search for discounted flights, with a camera and a map alongside it.

    What Our 2026 Data Reveals About E-commerce and Travel

    Geopolitics, artificial intelligence and changing consumer behaviour are reshaping the rules of global digital commerce. At Bravo Savings Network, we have analysed how the market is evolving in 2026 by combining insights from our own network with leading international market indicators. What emerges is a more complex digital economy, where consumers remain active but are…

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  • "return" written on a light blue background

    Free Returns Are Not Free: What Online Shoppers Should Know

    At Bravo Savings Network, we have tracked how return policies influence the way Americans shop online. Free returns have become a core promise of modern e-commerce, and for good reason. They lower risk for shoppers and boost conversion for retailers. Yet the headline convenience masks real costs that show up in retailer margins, product pricing,…

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  • a hand holding money against a yellow background

    America’s Best Cities for Budget Shopping: Our New Index

    Why we built this ranking With budgets under pressure and value top of mind, we wanted to provide a data-backed view of where deal seekers are likely to find the most options. Rather than focusing on a single retail format, we evaluated seven categories that consistently deliver savings: vintage and thrift stores, pawn shops, discount…

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  • shopping cart with food and an arrow indicating rising prices

    Inflation in Germany: Trends, Impact, and Smart Savings

    At Bravo Savings Network, we track how price dynamics reshape everyday spending and how smarter shopping can ease the pressure. In Germany, inflation has altered consumption patterns in meaningful ways, prompting more people to search for safe, simple strategies to lower their bills. That is where our German platform, BravoGutschein, and its community of deal…

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  • supermarket with people shopping

    Where to Save the Most on Your Weekly Grocery Shop

    At Bravo Savings Network, we constantly track where Americans can stretch their grocery dollars without sacrificing quality. For this analysis, our team at BravoDeal evaluated the real cost of an average weekly shop for a household of three, using current prices across six of the nation’s biggest grocery retailers. The outcome is a clear ranking…

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  • three women holding white tulips

    What Italians Search and Buy for International Women’s Day

    At Bravo Savings Network, we have spent the past few years tracking how shoppers discover and decide online, especially as mobile usage has grown. To understand how people prepare for International Women’s Day, we ran a focused analysis on Italy, blending Google Trends signals with performance across our properties. Our goal was to map what…

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  • Florence seen from Piazzale Michelangelo in the evening

    The Trendiest Cities in Italy: Our BSN Deep Dive

    At Bravo Savings Network, we love data that helps people choose where to live, work and travel smarter. So we at BSN set out to answer a simple question with a rigorous approach: what are the trendiest cities in Italy right now? With hybrid work opening new possibilities and many Italians rediscovering smaller hubs, we…

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  • Airplane flying between two American skyscrapers

    The Most Popular U.S. Travel Destinations, According to Americans

    Domestic travel is surging, and we at Bravo Savings Network wanted to know exactly where Americans go when they stay stateside. Drawing on national and state-level Google search data from the past year, we identified the states, cities, and attractions that inspire the most trip planning. The result is a clear picture of the country’s…

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  • mobile phone with a purple background and a shopping cart

    Smart Shopper Index 2021

    Which Countries Have the Savviest Shoppers? How much thought do consumers put into saving money when they shop? And does where they live make a difference? At Bravo Savings Network, we wanted to understand which countries show the strongest money-saving habits and which consumers are best at making their spending go further. To find out,…

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  • A woman dressed in a white shirt and black trousers is sitting on a chair, holding a newspaper over her face that reads "Black Friday" in yellow and black.

    Black Friday Insights From Bravo Savings Network

    At Bravo Savings Network, we have a firsthand view of how Black Friday and the broader Cyber Weekend reshape online shopping. As a publisher focused on promotional codes and verified deals, we help millions of users find value while guiding brands toward measurable performance. Here is how we see the season, how we prepare, and…

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